PROTON Persona
Key Attributes
Product Summary
The PROTON Persona is a B-segment sedan powered by a 1.6L naturally aspirated VVT engine and a CVT, producing 80 kW (109 PS) and 150 Nm. With a 510 L boot, an 8" touchscreen on higher grades and a 5-star ASEAN NCAP rating, it offers practical, connected family mobility.
Product Details
The PROTON Persona is a B-segment sedan built for practical, everyday family mobility. Powered by a 1.6L naturally aspirated VVT engine producing 80 kW (109 PS) and 150 Nm, paired with a smooth Continuously Variable Transmission (CVT), it delivers balanced efficiency and responsive city driving. With a class-leading 510 L boot, a spacious 5-seat cabin and an 8" touchscreen infotainment system on Executive and Premium grades, the Persona keeps every journey comfortable and connected.
Key Highlights
- 1.6L VVT Engine – 4-cylinder in-line, 16-valve DOHC, VVT; 80 kW (109 PS) / 5750 rpm, 150 Nm / 4000 rpm; multi-point injection.
- CVT with ECO Mode – smooth, efficient Continuously Variable Transmission; ECO Drive Assist with ECO mode switch on all grades.
- Practical Sedan Space – 4366 mm long, 2555 mm wheelbase, 510 L boot, 60:40 split-fold rear seat for added versatility.
- 8" Floating Infotainment Head Unit – on Executive and Premium; standard audio on Standard grade. Supports wireless Apple CarPlay® / Android Auto™, online navigation, online music, online weather, voice command ("Hi PROTON"), smartphone connectivity, Bluetooth, 4G & Wi-Fi.
- Connected Convenience – 6 USB ports (3 front, 2 rear, 1 behind rear-view mirror for dash cam), intelligent entry with push start button, remote trunk release and auto-fold door mirrors on higher grades.
- 5-Star ASEAN NCAP Safety – reinforced body structure with hot-pressed formed steel; ABS, EBD, BA, ESC, TCS and hill hold assist as standard.
- Airbag Coverage – 4 SRS airbags (front & side) on Standard; 6 SRS airbags (front, side & curtain) on Executive and Premium.
- Premium Touches – LED headlamps, DRLs, follow-me-home lamps and a black roof on Premium; leatherette seats on Premium; leatherette steering wheel on Executive and Premium.
- Peace-of-Mind Ownership – 5-year warranty, 5-year data package (1 GB/month) and 3 times free labour service.
Variant Comparison
| Item | 1.6L Standard CVT | 1.6L Executive CVT | 1.6L Premium CVT |
|---|---|---|---|
| Headlamps | Halogen | LED | LED |
| Daytime Running Lamps | – | LED | LED |
| Auto Headlamps / Follow Me Home | – | ✓ | ✓ |
| Alloy Wheel Finish | Single Tone | Single Tone | Dual Tone |
| Door Mirrors | Electric with Manual Fold | Electric with Auto Fold | Electric with Auto Fold |
| Black Roof | Body Colour | Body Colour | Black |
| Remote Trunk Release | – | ✓ | ✓ |
| Steering Wheel Material | Urethane | Leatherette | Leatherette |
| Multi-Information Display | LCD Segmented | TFT | TFT |
| Intelligent Entry + Push Start | – | ✓ | ✓ |
| Driver Window Anti-Trap | – | ✓ | ✓ |
| Seat Material | Fabric | Fabric | Leatherette |
| Air-Conditioning | Manual + Digital Display + N95 Filter | Manual + Digital Display + N95 Filter | Manual + Digital Display + N95 Filter |
| Infotainment Head Unit | Standard Audio | 8" Touchscreen | 8" Touchscreen |
| Voice Command / Online Nav / Music / Weather | – | ✓ | ✓ |
| Smartphone / Bluetooth / 4G & Wi-Fi | Bluetooth only | ✓ | ✓ |
| Speakers | 2 | 4 | 4 |
| USB Ports | Data (x1) + Charging (x5) | Data (x1) + Charging (x5) | Data (x1) + Charging (x5) |
| SRS Airbags | 4 (Front & Side) | 6 (Front, Side & Curtain) | 6 (Front, Side & Curtain) |
| Reverse Camera | – | ✓ | ✓ |
| Rear Parking Sensors | 2 | 2 | 2 |
Common Specifications
| Item | Specification |
|---|---|
| Body | 4-door, 5-seat B-segment sedan |
| Dimensions (L×W×H) | 4366 × 1722 × 1554 / 1564 mm |
| Wheelbase | 2555 mm |
| Kerb Weight | 1175 / 1195 / 1210 kg |
| Boot Space | 510 L |
| Engine | 1.6L 4-cylinder in-line, 16-valve DOHC, VVT |
| Displacement | 1597 cc |
| Max Power | 80 kW (109 PS) / 5750 rpm |
| Max Torque | 150 Nm / 4000 rpm |
| Fuel System | Multi-point injection (petrol) |
| Fuel Tank | 40 L |
| Transmission | Continuously Variable Transmission (CVT) |
| Drive System | 2WD (front-wheel drive) |
| Steering | Electric power steering |
| Min Turning Radius | 5.0 m |
| Suspension | MacPherson strut with stabiliser bar front / torsion beam rear |
| Brakes | Ventilated disc front / drum rear |
| Tyres & Wheels | 185/55 R16 alloy wheels |
| Safety | ABS, EBD, BA, ESC, TCS, hill hold assist, reinforced body with hot-pressed formed steel |
| NCAP Rating | 5-Star ASEAN NCAP |
| Warranty | 5-year warranty + 5-year data package (1 GB/month) + 3 times free labour service |
Available exterior colours: Snow White, Armour Silver, Jet Grey, Ruby Red, Quartz Black and Space Grey. Vehicles are right-hand drive (RHD) as standard; left-hand drive (LHD) conversion and export certification (e.g. ECE/WVTA) can be arranged per destination market. Shipped from Malaysian ports with full export documentation and overseas logistics support.
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